Our Approach

Wondering how this whole thing works?

The truth is, there are lots of different ways to get a brand where it needs to go. So every journey Waxwing Design takes with our clients can be different but we operate by a simple set of guidelines that help us get projects completed.

SAY HELLO

You like our work and think we might be a good fit, but have a couple questions before we get started. This is where you reach out and say hello! Fill out any one of our contact forms and we’ll get the conversation going.

CONSULTATION + INITIATION

We’ll start things off with a call to get the download on your business, brand and goals. Then we’ll follow up with a proposal, along with a contract. After agreeing on and returning the signed contract, we’ll review timelines, creative direction, and get to work!

EXPLORATION + STRATEGY

It depends on the project, but often (for new clients especially) we start with research. We look at the market, decipher what sets you apart from the pack, and make a game-plan so you can reach your business goals.

DESIGN

This is where pen meets paper, or track pad meets Photoshop. We’ll work up ideas (sometimes sketches, sometimes wire frames, sometimes both), which leads to mock ups and eventually polished pieces for review and approval.

DEVELOPMENT

Once we agree on direction, we begin producing your project with regular updates along the way. This can include building an ad to a publishers specifications, creating and developing your website or printed materials.

LAUNCH

After all our hard work and collaboration, this is when your project is released into the wild. From there, we usually do a final review of materials or walk-through of your website followed promptly by a small celebratory dance from the Waxwing team 💃

Start by saying hello.

The journey to reach your goal can look different for everyone but we can promise you getting there is usually pretty fun.

Reach out with any questions you may have so we can start this process for your business.